Industry
Video & Content
Client
StoneX Group Inc.
A global video podcast series filmed in locations like New York and Sydney.
A CEO-led podcast series I've been building and filming across StoneX offices worldwide.
In the Round with Philip Smith is StoneX's CEO-led podcast and video series. Honest conversations with colleagues from across the business, filmed on location in their own offices. I developed the brand identity and creative direction, managed external agencies and editors, and handled production personally for some episodes, including Switzerland. The format needed to feel authentic rather than corporate, and consistent whether it was filmed in New York, Dubai, or Warsaw. Episodes are now running across New York, Brazil, Switzerland, Sydney, Poland, and Dubai. It's become a proper global archive of what it's like to work at StoneX, which was always the intention.
A scalable, global content format built on editorial restraint and trust.
What I'm most proud of with this series is that it doesn't feel produced. The conversations are real, the locations feel lived-in, and Philip's hosting style is warm enough that people open up. Keeping that consistent across six countries, multiple production teams, and different technical setups was the real challenge. The creative guidelines I put in place from the start made it possible. It's still going, which is probably the best measure of whether a format works.
Industry
Video & Content
Client
StoneX Group Inc.
A global video podcast series filmed in locations like New York and Sydney.
A CEO-led podcast series I've been building and filming across StoneX offices worldwide.
In the Round with Philip Smith is StoneX's CEO-led podcast and video series. Honest conversations with colleagues from across the business, filmed on location in their own offices. I developed the brand identity and creative direction, managed external agencies and editors, and handled production personally for some episodes, including Switzerland. The format needed to feel authentic rather than corporate, and consistent whether it was filmed in New York, Dubai, or Warsaw. Episodes are now running across New York, Brazil, Switzerland, Sydney, Poland, and Dubai. It's become a proper global archive of what it's like to work at StoneX, which was always the intention.
A scalable, global content format built on editorial restraint and trust.
What I'm most proud of with this series is that it doesn't feel produced. The conversations are real, the locations feel lived-in, and Philip's hosting style is warm enough that people open up. Keeping that consistent across six countries, multiple production teams, and different technical setups was the real challenge. The creative guidelines I put in place from the start made it possible. It's still going, which is probably the best measure of whether a format works.
Industry
Video & Content
Client
StoneX Group Inc.
A global video podcast series filmed in locations like New York and Sydney.
A CEO-led podcast series I've been building and filming across StoneX offices worldwide.
In the Round with Philip Smith is StoneX's CEO-led podcast and video series. Honest conversations with colleagues from across the business, filmed on location in their own offices. I developed the brand identity and creative direction, managed external agencies and editors, and handled production personally for some episodes, including Switzerland. The format needed to feel authentic rather than corporate, and consistent whether it was filmed in New York, Dubai, or Warsaw. Episodes are now running across New York, Brazil, Switzerland, Sydney, Poland, and Dubai. It's become a proper global archive of what it's like to work at StoneX, which was always the intention.